No taxpayer funding for new TV3 soap
New Zealand on Air has rejected MediaWorks bid for funding for a new daily soap opera.
The series, called Trinity Point and touted as New Zealand’s answer to Home and Away, needed more than $10 million of funding to proceed.
A press release from NZoA said the project was given serious consideration but was not supported as it was not a priority.
Fascinating behind the scenes fury and politics involved in the decision to turn down TV3’s new soap.
TV3 were privately assured that the funding for this was going to happen as the 5.30pm soap was the lynchpin behind Weldon and Christie’s plans to reinvigorate the TV network. The new schedule was to see a new 5.30pm soap lead in for a shorter form news show and more dumbed down current affairs with a large chunk of realty TV to kick off from 7pm.
5.30pm – New yuff soap
6pm – new 30minute news
6.30pm – dumbed down current affairs
7pm – Reality TV-o-rama
The 5.30pm lead in was crucial but losing NZ on Air funding for it is a huge blow to a schedule that has already been horribly deformed. The killing off of Campbell Live has been disastrous, the reality TV shows have been a ratings flop and moves to shorten news to 30minutes will be fought.
Rumours are that the decision not to fund the new 5.30pm soap were mostly to do with the way MediaWorks had treated 3D and Campbell Live. The resentment NZ on Air feel about promises made in the past to promote 3D and the way Campbell Live was handled has left a bitter taste in NZ on Air mouths.