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  1. We are exporting larger quantities but as a% of GDP agriculture is diminishing and is now around 20% compared to 60% of GDP in the 60s.The fact we are selling non value added produce is a huge fail of this sector to get stuck in and grow their returns .We have merely embarked on the path of supply more raw material at the lowest cost to the off shore purchaser .The growth of dairy has been large for no gains .Daily we can read about dairy companies going broke along with meat companies .Silver fern farms was saved by a chinese company from bankruptcy a few years ago as was wetland milk .Sinlait is another going to the wall sooner than later to be swallowed up by an off shore scavenger no doubt .This so called business focused non thinking government needs to st down and have a serious chat with the ag industry .Several governments have poured millions into ag research companies for little or no return .we need to start doing stuff with wood ,wool and milk .
    An Otorohanga timber company has been exporting up to 40 containers of finished house building mouldings for years .Why are there not other companies doing the same ? Mainly because they are run by ,as Luxon would say ,c grade management who hold out their hand but do little else .The same applies to dairy and wool .Sheep farmers have bleated for years how they are the back bone of NZ ,but are spinless when it comes to developing a use for their wool .A small number have stepped up and found markets for finished high end products ,but the other 90% just bleat on .Dairy has now put value added into the too hard basket and are now selling off all of their intelectual property collected over the years .We will soon be importing most of the dairy finished goods found in our supermarkets .

    1. Whilst we hear this argument in regards value added exports, it comes with a huge caveat. You need distribution channels and those cost enormous amounts of money and effort to set up and maintain.

      The Otorohanga moulding company sure exports a lot but is that to one distribution company? There is a large picture framing manufacturer in Christchurch and they export huge quantities as well but it is all to one distributor. If those distributors pull the pin, there is no other option to suffer the loss or set up expensive distribution channels yourself.

      Value added meat exports were tried by AFFCO quite a few years ago. Their share priced dropped to 28 cents on the news that they turned over a $1B in sales (looks good on paper). but only made a profit off $100K. On the news they were closing the value added meat operation, closing their world wide sales offices and staff, moved head office from salubrious location in Auckland to Ngaruawhahia to concentrate of wholesale carcass meat sales, I bought 20K shares at 28 cents and sold them at $4 to pay off the mortgage (yeah I know, capitalist pig – but everyone had the same opportunity)

      Value add sound a great until you have to add distribution costs and finished goods competition (Fonterra does not have the size, muscle nor wherefore all to set up distribution channels for finished goods and take on Nestle).

      Another good example is New Zealand water. Why do the Chinese own those operations? Simple for they have distribution channels in China. New Zealander’s could certainly open a distribution channel for water in China but the costs and market acceptance (like infant formula milk powder) is costly and time long to establish. Fiji water would be nothing without the distribution channels that the owner brings (The Wonderful Company – I kid you not) who can market Fiji water alongside their other brands (Iceland Water, Perrier, Mountain Valley Spring, etc.using their sales force.

  2. No Martyn we are supposed to fall to our knees and worship the dairy sector. When it comes to emissions they all talk agriculture as a blanket term but don’t tell me fruit and produce growers, or dry stock farmers are doing as much damage as intensive dairy.

  3. Finally, the truth sinks in.

    “Radical adaptation is the only move left because those Goliath economies have already doomed us to a dangerous climate change future”

    That’s right, regardless how much we (as a nation) reduce our emissions, the larger polluting nations have doomed us.

    So best we pull out of our commitments and use the savings to help us better adapt.

    Quick, somebody tell the Greens. They still think reducing our emissions will save the nation and the planet.

  4. The problem will come in getting those who provide electricity to sell it cheaper, already they have a system where they all get the price of the most expensive producer so more than a few heads need to banged together to get a better deal for consumers. Most of us don’t care that mass power consuming industry get cheap electricity if we still pay high prices.

    1. There is no good reason for electricity production not to be controlled by and primarily run by the government.

  5. Great thoughtful enlightening piece Marty.
    Claiming that NZs emissions mean nothing in comparison to China and India isn’t a justification to do nothing, it’s an acknowledgement that radical adaptation is the only move left because those Goliath economies have already doomed us to a dangerous climate change future!

    The above is rather like an oxymoron isn’t it?
    First we hear the word is that we are leaders in the world in efficiency in dairy etc; measuring ourselves against other world producers of dairy. Then second, saying that what we do in the world re pollution doesn’t matter a toss because we are too small, though we try and trade as a major individual brand and entity. Either we are in the world and caring about our brand and standing and requirements, or we aren’t. And if we are too small to count for anything, why are we allowing/encouraging these overseas businesses coming here and buying our dairying up, and running our tiny business into the ground? Can’t have your cheesecake and eat it too!

    1. In comparison to total pollution output with larger nations, we are clean and green.

      But that is largely due to being a small nation.

      So of course, we will tend to market that. Having our cake and eating it.

  6. The thing about electricity dams is they are and aren’t deemed green https://youtu.be/uILC4gk5A6s?feature=shared

    Are mountain ranges covered in windtubines an eyesore? Are square kilometers of solar panels an eyesore? (although they do provide shade for the sheep).

    Govt could print a $billion and punt it into creating a cluster of businesses in fusion nuclear and be the world leader in this new export industry.
    https://www.openstar.tech/

    1. Solar panels on every roof. Long-duration (sand battery) grid storage hubs in every suburb.

    2. Nuclear-export, similar words, aligned?
      extort, exhort, examine, exhaust, extinct, excalibur…exeat, exeunt…then exhilarate after watching, reading about ‘The Honourable Society of Faster Craftswomen’ https://exeuntmagazine.com/reviews/holiday/
      This looks as if it is far more worthwhile and meaningful than watching, reading and listening scientific Mensas find new ways of promising all-will-be-well on-tap energy (on an 80:20 ratio) and building something irrevocable and abandoning it when it goes pear-shaped, (the worst way!).

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