FINALLY!
New Zealand embraces sports diplomacy to boost global influence
One of New Zealand’s most prominent sports-business figures has been named in a new role to leverage the country’s sporting success on a global scale.
Former Black Sticks captain and Sport New Zealand CEO Peter Miskimmin is working as New Zealand’s sports diplomacy manager, a role that will try and capitalise on the country’s sporting prominence to build global connections.
The role aims to use New Zealand’s sporting assets to achieve various governmental objectives, be they political, economic or social.
He will work with agencies that include the Ministry of Foreign Affairs and Trade, New Zealand Trade and Enterprise, New Zealand Story, Education New Zealand, and Sport New Zealand, answering to the latter and its CEO Raelene Castle.
TDB has been arguing for a very long time that if we wish to counter Chinese influence in the Pacific we should lean into our strengths.
Ruby Diplomacy is one idea we have promoted, China might build the stadium, but it will be NZ and Pacific Nations playing together in that stadium.
I’ve also gone on and on and on about how NZ should champion journalism and the structures and values of journalism and spread that to the Pacific through the very excellent AUT Pacific media Centre.
Journalism that challenges the powerful is a value NZ should lean into and promote throughout the Pacific (but it would require NZ giving a fuck about Journalism in our own home country as well).
Well done MFAT for picking up one of TDBs ideas. Now pick up the Journalism idea as well.
Can’t see a former Hockey Player gaining diplomatic influence in the Pacific nor the wider world – had to be a famous All Black for this to work – that said at least they are trying – makes a change from the last 6 years…
You imply that the world rates our rugby All Blacks as highly as we rate rugby here.
Think again matey.
That will be defunded and shut down by lunch time ,after all we need millions to fund seymours bill to hatred even tho the skin head gang leader and his minnions say they will not vote for it .However dont be surprised to see a giant back flip when seymour throws his toys and threatens to sink the C O C . GOVERNMENT .It would be great to see their obssesion with race baiting sink the floundering willis luxon ferries
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