Just as TDB predicted – here come the TVNZ Paywall…
Media Insider: TVNZ set to move into pay-TV and sports rights;
TVNZ appears set to offer pay-TV services – and possibly enter the subscription sports rights battleground – in the next five years, competing head-on for the consumer dollar with the likes of Netflix and Amazon and opening a vital new lifeline of revenue.
It might also look to take on Sky in a more direct battle for sports rights, confirming “there may be some targeted pay options for sport that we’d consider in the future on TVNZ+”.
The state broadcaster – which is set to report a 2023/24 operational loss of between $28 million and $33m and a likely similar number for this current financial year – has confirmed to Media Insider that it needs to diversify its revenue to “better insulate” itself from a challenging advertising market.
Just as the NZ Herald, BusinessDesk, Stuff, the ODT, NBR and others have done with journalism paywalls, as Sky does with sport and entertainment and as Netflix, Disney, Apple and Amazon do with movies and other entertainment shows, so, too, is TVNZ considering ways it can offer a direct-to-consumer pay service.
…Just like TDB warned you, here come the Paywalls!
If you look at how hell bent this Government is on user pays and privatisation…
Bishop talks up value-capture & congestion charging
Bishop talks up value capture and congestion charging
Infrastructure, Housing and RMA Reform Minister Chris Bishop gave a major speech about infrastructure to Local Government New Zealand in Wellington on Friday, including:
talking up the use of value capture, congestion charging, water meters, tolling, and Public Private Partnerships (PPPs);
…the question has to be asked how soon Paul Goldsmith will start pushing for paywalls for TVNZ.
Paywalls are increasingly being used from the Democracy Project to all Newspapers and many media outlets meaning poor people don’t get access to public information which adds to their reliance on misinformation and disinformation.
TVNZ using Paywalls would be a means for National to argue people are showing their trust in TVNZ while providing a revenue stream.
National wants user pays to replace public funding, so why wouldn’t they try Paywalls on as a means to undermine accountability and do it cheaper.
The Paywalls are creating two classes of citizen, those with the money to see facts, those too poor and are reliant on lies.
The truth is behind a Paywall, the lies are for free.
The Democracy Project at Wellington University is the new dystopian information paywalled reality we now live in.
We need a new public broadcasting model or we will disintegrate as a democracy.
Less than 50% of revenue for American Newspaper in the 1800s was generated by advertising revenue, over 50% was subsidised from civic movements because media always needed subsidisation because of the importance of its role in shaping Democracy.
Readers were citizens needing informing, they weren’t just consumers.
I drop this note because the Reactionary Right always scream media should stand on its own when it never could.
We are a sparsely populated country on two huge Islands, we have always needed the State as the foundation upon which everything is built because the advertising model was never going to work here.
The market is broken with social media giants taking content and not paying for it while draining the exisiting advertising market.
TVNZ is being lined up for privatisation and paywalls.
At a time when disinformation and misinformation is rife and warping disgruntled citizens into foaming redneck Qanon antivax crackers, we need an information landscape better than paywalled elitism.
How to Save TVNZ and Public Broadcasting?
We need a mix of ideas:
Fund TVNZ 1 commercial free – If we can have commercial free radio, why not commercial free TV? By removing TV1 from the ratings you can focus more on quality public broadcasting that can critique the economic culture. Allow TV2 and Duke to be the advertising spaces.
NZ on Air ‘Read between the Flags’ Kiwi journalism – In a world of disinformation, we need journalism we can trust. We all get the ‘swim between the flag’ model of surf life saving, NZ on Air should be given extra funding for ‘Read between the flags’ Kiwi Journalism. This money is to ensure plurality of voice for independent media, Māori media, specific communities, news blogs and mainstream news media who become eligible if they agree to a set of Journalistic Principles. If you do agree and sign up, you are entitled to funding and must have a Kiwi Journalism flag on your site to show you are obliged to the Journalistic Principles Code of conduct.
You would have an awareness campaign to urge NZers to ‘read between the flags’ for trusted information.
Promoting Journalism in the Pacifc to counter other influences – I think one way NZ could uniquely promote its interests into the Pacific could be via Journalism. AUT run the excellent Pacific Media Centre to promote quality Journalism throughout the Pacific. What if NZ saw the promotion of quality Journalism as a craft throughout the Pacific as a strong way to counter corruption and external influence? Scholarships, Pacific News Media websites and support of local ethical journalism, these could be the pillars of promoting corruption free politics and holding those Governments to account. Promotion of Journalistic standards throughout the Pacific could counter external influences and promote NZs strategic interests.
Māori Media – Māori TV & Māori Radio need a baseline increase rather than extra budget for collaborations because the bigger players give very little back.
Unfortunately the Political Right want to keep you stupid and want to leash the fourth estate if not kill it off altogether.
Democracy dies in darkness and all National are doing is turning off the lights.
Could shut TVNZ down and save some money and just keep RNZ, which has a good free web site.
News hub is gone now and no one has noticed or missing it, so the same goes for TVNZ.
Makes sense. Does anyone really watch broadcast TV anymore?
HAHAHAHAHAH
They want you to pay a subscription for watching old episodes of Shortland Street (a.k.a. ‘welfare for actors’).
Good luck pricing that one up.
No one will miss TVNZ.
Or Newsroom. And The Standard is closing at the end of this month….
TVNZ destroyed itself over 3 + decades by ever-increasing saturation advertising and a programming diet made up of almost pure drivel.
Adoption of Martyn’s should have happened at least 25 years ago.
The brand is already a dead parrot, it’s no good offering it a fresh cuttlefish.
Start over.
Yes, the soap opera is drivel but given the dearth of better options it does play a role as a training ground and launch pad for possible careers elsewhere.
Martyn – Good news…it is the beginning of the end for TVNZ
Privatisation? Who the hell would buy it, and for what? Paywalls I can believe, and support – it’ll kill them faster
“We’re gonna build an anti-right media, and we’re gonna make the right pay for it!” – Martin Trump 2016
In other words the demise of TVNZ is nigh.