I’ve made this point before about the 3 News/Reid Research Poll, but it seems that it is needed to be made again.
Last nights TVNZ/Colmar Brunton Poll showing the Greens and Labour have the numbers to be the Government compared to the 3 News/Reid Research Poll which showed Key can govern alone are two very different results, and that’s because the 3 News/Reid Research Poll is gin soaked bullshit wrapped in a napkin of subjective crap.
Let’s base the 3 News/Reid Research Poll on it’s last 3 weekly polls leading into the 2011 election.
In the first poll 3 News/Reid Research gave National 53.3%, in the second poll 3 News/Reid Research gave National 50.3% and in the 3rd poll 3 News/Reid Research gave National 50.8%.
In the month of the 2011 election, the 3 News/Reid Research Poll was out by 6%, 3% and 3.5%. Their own margin of error was 3.1%.
They were outside their own margin of error twice??? In the month of the election??? Why or why sweet Zombie Jesus do any of us care what the bloody 3 News/Reid Research Poll has to say on any issue?
Not that Colmar Brunton was much better. Over the same period of the 2011 election, they over represented National Party voting support by 54%, 53% and 50%! They over represented National Party support by 6.7%, 5.7% and 2.7%!
These Polls with their landline bias are misrepresenting the support for National and that misrepresentation generates the apathetic belief that an individuals vote won’t matter so those citizens don’t bother voting, and that’s why 2011 was the worst voter turn out in a century.
Free market media has little interest in telling you the truth. These polls aren’t educated guesses, they are white noise.