What if the Greens launched a policy and no one noticed?

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Hi, we are the Greens and we aren’t sure what we are doing any more

Well that was a bit of a missed opportunity. The Greens attempt to desperately regain some news oxygen with an announcement on sick days and something to do with tax credits, it was heralded as the ‘Budget for all Mothers’ but look like it’s slipped beneath the news surface without so much as a ripple.

What they should have done is release this policy on Mothers Day itself, which was only the weekend before last and then use the media cycle from the following Monday as leverage.

That would have given the Greens some much needed media attention and would have freed them up to launch wave after wave of attacks on the Government over what we all know will be meaningless bullshit by National on the environment.

The Greens could have gained maximum media exposure by launching this on Mothers Day, you could have gotten sympathetic media coverage, giving sick days for Mums, we all love Mum, giving her more sick days would have had resonance.

Instead the Greens have chosen to launch this Budget for all Mothers at a time when they aren’t being listened to and removes from them the talking points of building their environmental positioning.

The media coverage was minimal and the framing of it clumsy. Tax Credits might be exciting in a culturally bureaucratic enclave like Wellington, but it means sweet fuck all anywhere else.

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Is there anyone actually planning strategy within the Greens?

If getting a CTU press release on what is now the ugliest Wellington website on the face of the planet is your measure of success, then the Greens did wonderfully well, if you are trying to avoid being relegated to the fourth largest Party after NZ First, not so much.

3 COMMENTS

  1. “Well that was a bit of a missed opportunity. The Greens attempt to desperately regain some news oxygen with an announcement on sick days and something to do with tax credits, it was heralded as the ‘Budget for all Mothers’ but look like it’s slipped beneath the news surface without so much as a ripple.

    What they should have done is release this policy on Mothers Day itself, which was only the weekend before last and then use the media cycle from the following Monday as leverage.”

    Yes, it is beyond belief, the ineptitude I observed, but also the total bias of MSM media, who usually swiftly pick up on some new info from other publishers and broadcasters, when it is “hip” or has some lines that raise eyebrows.

    I already commented here:
    https://thedailyblog.co.nz/2017/05/20/5-stories-that-need-urgent-attention-from-the-mainstream-media/

    That is where I found out about their new policy:
    https://www.tvnz.co.nz/one-news/new-zealand/watch-budget-all-mothers-greens-make-election-promise-220-per-week-kiwi-families

    TVNZ broadcast that interview, but saw no need to mention it in their six o’clock news, as far as I observed!

    I hear very little from and about the Greens these days, it seems there is something not working well, in their media and public relations department, whosoever is in charge.

    Jim Shaw does not impress me much anymore, and Metiria neither, she looks almost tired and bored. There seems to be no chemistry between the two, no functioning chemistry, and the rest also appear duller than ever, their MPs, except perhaps Marama Davidson and Jan Logie.

    Unless they get their shit together, they can forget it and will slip further. The cosy approach should be thrown over board, they need to present hard hitting facts about climate change, pollution, about social systems not delivering, about how invasive species now threaten our whole ecosystem, not just farmers and horticulturists, about how individual motor cars cannot be the future means of transport for most of us.

    The attempt to cuddle up to the more conservative “centre” will not work for the Greens, that means more or less accepting consumerism with the endless waste society we have. We need radical changes or the future will be dark, black, sinister and DEAD for us as humanity.

    We should prepare for environmental warfare, to defend the environment, not try to bring in trading schemes to commoditise plants, animals and geographic areas, to be traded on markets where they play monopoly with this.

    Trying to solve the challenges with embracing capitalism will the death of of the Greens, listen to that, Mr Shaw!

  2. I’m voting NZ Democrats for Social Credit, they have all the policies of Morgan, Greens and progressive concept of the dire existential threats to humanity just around the corner (next decade, read ‘Surviving the 21st Century’ by Julian Cribb). But they get NO press at all, and I’m finding it hard to even see how many votes they scored in previous elections. I can’t play the ‘strategic voting’ game any longer, it’s lose-lose.
    Not a single party with any concept of global warming in a country of farmers and horticulturalists, moronic spin-doctor nonsense. Nice to know ya’ll, goodbye civilization!

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